See what a virtual assistant actually costs.
Compare a UK-managed VA against hiring locally. Real numbers, no marketing maths.
Your exact numbers, not a ballpark.
Select your role, tier, and hours. See the year-one cost difference instantly.
Cumulative cost over 12 months
Exact monthly values (table)
Comparison assumptions
- UK in-house: benchmark salary for the selected role and tier (editable above); equipment and IT £500/yr; office £4,800/yr (pro-rated for part-time); benefits 5% of salary; management overhead of 2 hours a week over 46 weeks at ONS manager pay for the selected tier (£1,867 / £2,764 / £3,866 a year for Entry / Mid / Expert, full-time). Employer NI, Employment Allowance, pension, sick pay, onboarding and recruitment are not costed.
- Freelancer: £22/hour at the same monthly hours; recurring cost only.
- Agency: £25/hour at the same monthly hours; recurring cost only.
- Ant Assist: £5/hour introductory rate for the tier’s promo period (Entry 6 / Mid 3 / Expert 1 months), then the standard rate for the selected role, tier, and working pattern.
- Sources: ONS ASHE 2025 Table 14 (14.7a annual and 14.5a hourly gross pay, full-time, by occupation; 2025 provisional, 23 October 2025); Hubble, How much does office space cost across the UK; Connection Technologies, IT budget for small business UK; CIPD Reward survey: focus on employee benefits; Fast Company on Leadership IQ’s manager-time study; Hadzima (MIT), How much does an employee cost, whose 1.25 to 1.4× salary rule of thumb our in-house totals sit inside (1.25 to 1.29×) even with NI and pension excluded.
Real numbers, not marketing maths.
Every line in this calculator is a cost a UK business carries when it hires locally, and every rate has a published source behind it (listed under the graph). Employer NI and pension are deliberately left out, so the in-house figure is a floor, not a ceiling. For the rates and ranges behind these figures, see what a virtual assistant costs in the UK.
ONS earnings data (ASHE 2025) for the role and seniority you pick, uprated 4.5%. Edit it if you know your figure.
£400 a month per desk, below the £463 UK average, plus £500 a year for equipment.
Health, life cover and perks. UK employers typically spend far more, so this is conservative.
Two hours a week of a manager’s time at ONS manager pay: £1,867 (Entry), £2,764 (Mid) or £3,866 (Expert) a year.
The real cost of hiring locally.
Every line item below comes from the same model as the calculator above, using its defaults: Admin role, Entry tier, one full-time hire at 160 hours/month, both sides at their standard rate. Change any input in the calculator and both sides re-price together.
Questions about the cost.
See what your VA actually does
You’ve costed the role. Now explore what each VA handles day to day.

Inbox, calendar, documents, and back-office admin, so you reclaim the hours that disappear into day-to-day operations.
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Email, live chat, calls, and ticket queues handled under your brand voice and fully trained on your products.
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Prospect research, cold outreach, LinkedIn prospecting, CRM hygiene, and appointment booking to fill your pipeline.
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Listings, orders, returns, inventory, and marketplace admin across Shopify, Amazon, and eBay.
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Book a 15-minute call. We suggest the role and hours.
Office-based · Managed by Ant Assist · UK hours · Human VAs · From £5/hour